by Laura Thompson | Dec 11, 2018
Over the last year, we’ve seen a need for help with how to market your School Nutrition Program. From local SNA chapter meetings featuring graphic designers talking about branding and marketing, to countless presentations at SNA state highlighting marketing techniques...
by Tyler Kipping | Nov 13, 2018
In part I of this blog, we discussed the importance of understanding your target audience as well as the different outlets in which to communicate your message in marketing your school nutrition program. Both audience and outlets are essential in determining the type...
by Tyler Kipping | Nov 6, 2018
As a food service professional, marketing your school nutrition program can be intimidating and seem impossible at times, like juggling eight flaming swords while riding a unicycle down a hill. It doesn’t have to be that hard. We want to show you how better...
by Meg Chesley | May 22, 2017 |
What is a Brand? Simply stated, a brand is a promise to consumers. It communicates what your customer can expect to receive when they purchase your product or service. The brand promise is more than just tangible products and services, more than marketing. It also...